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This Popular Los Cabos Hotspot Will Become Baja California Sur’s First Magical Neighborhood

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The Mexican state of Baja California Sur is renowned for its lovely neighborhoods and little towns.

Some of these, such as Todos Santos, are so charming that the local government decided to designate them as ‘Magical Towns’.

Mexico, colonial streets and colorful architecture of San Jose del Cabo in historic center.

But there’s another town that will soon join similar ranks: San José Del Cabo!

Not by chance, in a recent interview, the Minister of Tourism and Economy (SETUE) in Baja California Sur announced that the city’s historical center is now on its way to becoming a ‘Magical Neighborhood’.

But what does this mean in practice?

A Magical Neighborhood

This is the first time that an area in Baja California Sur is going to be given the designation of ‘Magical Neighborhood’.

When this happens, the local government implements a number of initiatives to preserve and protect the area’s cultural wealth. 

Around town in San Jose del Cabo, Mexico, as seen on April 13, 2023

In other words, the local authorities are now starting to work on projects whose aim is to generate and promote festivities as well as traditions typical of this place. 

On top of this, a number of initiatives to increase tourism in the area are carried out, for instance by restoring local buildings and streets. 

Talking about San José del Cabo and the new ‘Magical Neighborhood’ designation, Rosa Maribel Collins Sánchez, the head of the Ministry of Tourism and Economy, stated: “Work is underway on the project for the historic center of San José del Cabo to be declared a ‘Magical Neighborhood’.”

Colourful houses in San Jose del Cabo, Mexico.

She later explained the difference between this certification, and the ‘Magic Towns’ one, by adding: “It is a program that the Ministry of Tourism has, it is different from Pueblos Magico as the resources are coming from the tax on lodgings from the Airbnb platform.”

Rosa Maribel Collins Sánchez added: “Everything collected will be directed to tourism infrastructure works.”

San José del Cabo will be the very first area in Baja California Sur to get this designation. However, it is expected that more municipalities may soon benefit from this initiative. 

Everything you need to know about San José del Cabo

Cloudy sunrise sky. San Jose del Cabo. Mexico.

But is San José del Cabo truly worth visiting? Definitely yes! This area offers plenty of activities for all tourist types. 

For instance, visitors can start their day with a stroll in the art district. Known for its pastel-colored houses, picturesque cobblestone streets, and colorful flags flying in the air, there is no better place for an Instagram story!

Travelers here will find fewer tourists than in Cabo San Lucas and will also get the chance to see the locals carrying out their daily activities in Plaza Mijares. 

A Church and a Charming Street in San Jose del Cabo, Mexico

Alvaro Obregon is the perfect street for those interested in art, as here you will find several small art galleries, while Boulevard Antonio Mijares is the place to head to if you’re looking for souvenirs to bring back home. 

The Mission San José del Cabo is another site you cannot miss. This is the town’s cathedral and was founded by the Jesuit who once lived here back in 1730. But what is there to do in San José del Cabo apart from sightseeing? 

A great option is to immerse yourself in Mexican unspoiled nature with a visit to the San José del Cabo Estuary

The San José del Cabo Estuary on a sunny day

This Natural Protected Area stretches over a territory of roughly 125 acres and is renowned for its huge population of migratory birds.

From gulls to herons, turkey vultures, and pelicans, bird watchers won’t find a better spot in Baja California Sur! 

Last on our list are the breathtaking beaches present here. A good option is Playa Costa Azul, also known as Playa Hotelera. 

Hot air balloons over san jose del cabo

This place is ideal for a relaxing walk as it’s the closest beach to San José del Cabo city center. However, tourists should keep in mind that waves and currents are usually strong here. 

Playa Acapulquito is the perfect place for surfer enthusiasts. Whether you are new to this sport or if you’re an expert hoping to master your technique, this is the place for you. 

Lastly, Playa Palmilla is ideal for those wanting to swim. About a 15-minute drive from San José del Cabo center, tourists will either need a car or book a taxi to reach this stunning place. 

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